Ferraris are trading scarlet for blue at the Miami Grand Prix, thanks to HP’s one-year anniversary with Ferrari.
- The Formula 1 spectacle in Miami sees teams embracing bold new looks, with Ferrari’s blue-accented design stealing the show.
- HP and Ferrari’s innovative livery features a PVC-free, recyclable film that’s lighter and offers increased thermal resistance.
- Heads are turning as Ferrari’s new livery doesn’t just look good but boasts engineering feats that could impact race performance.
- Ferrari and HP’s collaboration represents a deeper alignment in technology and design, promising a brighter future on and off the track.
In a splash of color and style, Scuderia Ferrari has unveiled a striking blue-accented livery for the Miami Grand Prix. Partnering with HP to mark the anniversary of their partnership, Ferrari fans will see a departure from the iconic scarlet to a fresh, bold look. This makeover isn’t just for show—it’s a statement of Ferrari’s willingness to innovate and embrace change, swapping their traditional garb for something decidedly more vibrant.
The Miami Grand Prix has always been a platform for teams to let loose and experiment with their liveries. This time, Ferrari steals the spotlight with a blue-accented design that’s making waves. The collaboration with HP signifies more than just visual appeal; it’s a nod to the technological synergy between the two companies. HP’s anniversary celebration with Ferrari has evolved into creating a livery that embodies their shared values of innovation and performance.
The engineering behind the livery is where the real magic happens. Featuring a PVC-free, fully recyclable film that wraps around the car, the new design is a marvel of modern technology. It’s lighter by 14% and an impressive 17% thinner compared to its predecessor. The enhanced thermal resistance means this livery isn’t just about aesthetics; it’s a functional upgrade that could influence the car’s performance under Miami’s challenging conditions.
Enrique Lores, President and CEO of HP, emphasized the partnership as a boundary-pushing venture into new frontiers of technology and performance. He stated, “Our collaboration with Ferrari is a testament to how HP is pushing the boundaries of what’s possible.” While Benedetto Vigna, CEO of Ferrari, reflected fondly on the partnership’s journey, recounting the shared commitment to innovation and excellence that began at last year’s Miami Grand Prix.
For Ferrari and HP, this collaboration extends beyond the racetrack. It reshapes their everyday operations, enhancing workspace efficiency, connectivity, and flexibility—thanks to HP’s cutting-edge technologies. It’s a symbol of their achievements and aspirations, promising an exciting path ahead. Today’s livery isn’t just a cosmetic update; it’s a celebration of what Ferrari and HP have accomplished together and a preview of future possibilities.
Ferrari’s blue-accented livery for the Miami Grand Prix highlights a groundbreaking partnership with HP, signaling a future full of promise and innovation.
